Dollar Tree is raising prices on several of its items -- again! Instead of $5 being the highest price point, it’ll now be $7!
Now before you blame inflation, the Dollar Tree CEO said that according to research, the store’s “fastest-growing demographic” earns a yearly salary that is “north of $125,000.” So this is a way to offer more to them. Some of the “higher end” items will include food, pet and personal care items, though not all items will be at the $7 price cap.
They’re also going to be closing about 600 Dollar Tree and Family Dollar Stores which will allow them to focus harder on the stores that remain open.